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1967 Super Bowl I Tie Clasp (First Super Bowl Press Pin)
Starting Bid - $300, Sold For - $600
Gold tie clasp issued to members of the press for the first Super Bowl held at the Los Angeles Memorial Coliseum on January 15, 1967. This is actually the first Super Bowl press pin and was originally issued with a pair of matching cuff links (not included here). It is interesting to note that the traditional lapel pin did not make its debut at the Super Bowl until three years later. (A charm was issued for Super Bowl II and a tie clasp again for Super Bowl III.) Also, "Super Bowl" was not yet the official title for the game. Instead, the game was simply billed as the AFL-NFL Championship. The design of the clasp features a representation of a football attached to the front that it is lettered "AFL vs. NFL/1st World Championship/1966/Los Angeles Coliseum." An image of the Coliseum appears along the base of the football. Manufactured by Balfour, the clasp bears an engraving of "Balfour 1/20-12KG, while the engraving on the reverse of the football reads "LGB 1/10 10KGF." The Green Bay Packers, champions of the NFL, easily defeated their AFC rivals, the Kansas City Chiefs, 35-10 in that historic contest, which would soon become the most celebrated sporting event in America. This tie clasp, which is the first example we have ever offered, represents one of the scarcest mementos from that first Super Bowl and is one of the keys for any collector wishing to obtain a complete run of Super Bowl press pins. Near Mint condition. Reserve $300. Estimate $500+. SOLD FOR $600
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