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1910 E103 Williams Caramel Near-Complete PSA- and SGC-Graded Set (25/30)
Starting Bid - $2,500, Sold For - $13,200
Near-complete set of E103 Williams Caramel is comprised of twenty-five of the thirty cards in the set, including seven Hall of Famers, highlighted by Christy Mathewson. This set is almost never seen in complete or near-complete set form. The entire near-set has been graded and encapsulated by SGC (eight) or PSA (seventeen). This collection of twenty-five cards is missing only the following five cards for completion: Cobb, Lajoie, Mathewson, Tenney, and Wagner (all offered as separate lots in this auction). E103 Williams Caramel is one of the most highly regarded and scarcest caramel-card sets of the era.
PSA Condition Composite: Four VG-EX 4: Crawford (HOF, SGC VG/EX 50), Doyle, Jennings (HOF), and Jones. Thirteen VG 3: Bresnahan (HOF), Brown (HOF, SGC VG 40), Chance (HOF), Chase, Collins (HOF, SGC VG 40), Davis (SGC VG 40), Jordan, Leach, McLean, McQuillan, Pastorious (SGC VG 40, Nagy Collection), Rucker, and Thomas. Six GOOD 2: Devlin (SGC GOOD 30), Donovan, Dooin, Ewing, Gibson, and Lord. Two FAIR 20: Bender (HOF, SGC) and Wood (SGC).
The E103 Williams Caramel set is easily distinguished from other caramel sets of the era by the bright red background highlighting each player's portrait. As noted on each card along the lower margin, the Williams Candy Company was located in Oxford, Pennsylvania, and this candy was very likely issued on a somewhat regional basis. This fact almost certainly accounts for their great rarity. When they are found, they usually have serious condition problems, which is not surprising considering that these cards were issued to children, one card per package of candy, and are printed on a particularly thin and fragile stock. Assembled with particular care and attention to eye-appeal, this is a tremendous near-complete set of this scarce early caramel issue. Total: 25 cards. Reserve $2,500. Estimate $5,000++.
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