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Lot # 657 (of 1743)   < Previous Lot | Next Lot >

1933 E285 Rittenhouse Candy Collection Including Two Ruths (40/52)

Starting Bid - $500, Sold For - $2,644

Rare and unusual candy-card set designed to resemble a set of playing cards. Ruth is the key card in the set and appears twice, issued two different ways: as the “Ace of Spades” and naturally, the “King of Clubs,” both of which are included in this collection. The set was issued in 1933 by the Rittenhouse Candy Co. of Philadelphia. Cataloged in the ACC as E285, this set is considered by many collectors to be the last of the “E-card” issues. Cards are printed in red, orange, blue, and green. The backs of the cards each feature a single large letter. Kids were instructed to save the cards and try to find enough different letters to spell “Rittenhouse Candy Co.” If they were successful, they would win a valuable prize. Naturally at least one letter was made extremely rare to protect Rittenhouse from giving away too many prizes. (Between E285 Rittenhouse Candy, R328 U.S. Caramel, R300 George C. Miller, and R306 Butter Cream sets, this seems to have been a very popular marketing practice in the early 1930s.) Offered is a group of forty different cards, consisting of the following: Bartell (Vg), Berger (Ex-Mt), Bishop (Vg), Bottomley (HOF, Pr), Brickell (Vg), Cain (Gd), Cramer (Gd), Critz (Vg), Cuyler (HOF, Vg), G. Davis (Pr), Dykes (Gd), Earnshaw (Vg/Vg-Ex), Elliot (Vg), Foxx (HOF, Gd), Frisch/3 of spades (HOF, Gd), Hafey (HOF, Pr), Hartnett (HOF, Pr), B. Herman (Vg), Wm. Herman (HOF, Gd), Higgins (Fr), Hornsby (HOF, PSA EX 5), Hurst/Jack of Diamonds (Ex-Mt), Hurst/6 of spades (Gd), Mancuso (Gd), McNair (Fr), Miller (Vg), O'Doul (Vg), Ott (HOF, SGC VG 40), Ruth/ace of spades (HOF, SGC Authentic), Ruth/king of clubs (HOF, SGC GOOD 30), Simmons (HOF, Vg), Terry (HOF, Gd), Traynor (HOF, Vg), Walberg (Vg/Vg-Ex), L. Waner/10 of hearts (HOF, Vg-Ex), L. Waner/ queen of diamonds (HOF, Vg), P. Waner/last name spelled Warner (HOF, Vg), Whitney (Pr), Williams (Vg-Ex), and Wilson/9 of clubs (HOF, SGC VG/EX 50). Extremely advanced collectors have always appreciated the rarity, mystique, and unique design of this distinctive candy issue. Rittenhouse Candy cards are vaguely similar in design to 1920s strip cards, especially the relatively common W560 strip cards, but are actually better in every way, and rarer, than most collectors realize. This set is completely unrelated to strip cards, of course, and is one of the most interesting and overlooked of all candy cards and all 1930s cards. Total: 40 cards. Reserve $500. Estimate $1,000+. SOLD FOR $2,644

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